Mercedes
GLC Relaunch
Mercedes came to Tendril via Merkley+Partners NYC, to craft a captivating film for the relaunch of their Mercedes GLC. In collaboration with Shane Griffin, we provided a seamlessly integrated live action and CGI solution, focusing on some of the GLC's new features and emphasizing organic growth and rebirth.
Client
MercedesAgency
Merkley + Partners
Production Company
Tendril Design + Animation
Creative Director
Patrick Coffey
Director
Shane Griffin
Executive Producer
Ivelle Jargalyn
Producer
Jelena Sibalija
Coordinator
Cody McFarland
Tech Lead
Tyrel Scott
Animation Lead
Will Sharkey
Designers
Arnis Vitols, Bureau Klaus Alman, Benjamin Luthold, Christian Hecht, Danil Krivoruchko, Rafael Eifler, Rafael Cezar
Storyboard
Iain Car
Asset Model Prep
Bureau Klaus Alman, Tyrel Scott, Flavio Dinis
Animation
Arnis Vitols, Bureau Klaus Alman, Benjamin Luthold, Christian Hecht, Tyrel Scott, Marcelo Souza, Will Sharkey
Light + Render
Arnis Vitols, Brad Husband, Bureau Klaus Alman, Christian Hecht, Marcelo Souza, Tyrel Scott, Yeseong Kim
Comp
Astrid Cardenas, Brad Husband, Corey Larson
Sound Design
Creative Direction + Sound Design & Mix by Cypher. Music Composition by Joris van Grunsven
Live Action Production Co
New Friend Content
Live Action Producer
Trevor Allen
Production Supervisor
Marcella Taylor
Assistant Production
Supervisor Quinn McLean
DOP
Paul Theodoroff
Camera Car Driver
Jason Tubbs
Camera Car Crane Op
John Betancourt
Gaffer
Kazmo Kida
Key Grip
David Levitch
Editorial
Outsider
Editor
Chris Murphy
Executive Producer
Kristina Anzlinger
Senior Producer
Kayan Choi
Assistant Editor
Nathan Olszewicki
Colour
Studio Feather
Colourist
Ana Escorse
Colour Assist
Ebi Agbeyegbe
Executive Producer
Chantelle Blagrove